Ozara - Embroidered Pillow Covers
In 2011, the National Association of Business Women of Tajikistan, with help from international organizations, launched a project “Saving Our Heritage-Saving Ourselves (SOHSA)”, which has both contributed to the revival of the suzani (embroidery) tradition and provided women artisans of the country with income generating activities. The project has provided the marginalized women participating in the project with education and material support, including high quality raw materials, quality control and design, and especially promotion of handicrafts and artisans in international markets. The program has developed a large network of existing masters and artisans from around the entire country who are effectively transferring their knowledge to students through regular training. The “Ozara” brand products are exported to the USA, England, Germany, Canada, Australia, India, Kazakhstan, Afghanistan, and listed on several online stores.
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